Planning Your Day in India: The Connection Between Time, Dates and HolidaysA meeting can begin at exactly the right hour and still fall on the wrong day for someone overseas. A delivery might arrive in a city during normal business hours but coincide with a local holiday. A family celebration may fo

Coupon Codes and the Real Cost of a Good DealA worthwhile discount reduces the price of a purchase that already makes sense for your needs. The real challenge is recognising whether a promotion improves your planned purchase or encourages you to spend beyond it. Behind a phrase such as coupons promo

Coupon Codes and the Real Cost of a Good DealA worthwhile discount reduces the price of a purchase that already makes sense for your needs. The difficult part is deciding whether the offer improves that purchase or simply makes a larger commitment look attractive. Behind a phrase such as coupons pro

Building Better Affiliate Campaigns Around Approved InstallsAn installation campaign begins with a simple question: why would the intended audience want the product being promoted? Answering that question helps publishers choose offers, create useful explanations and judge results beyond an impressi

From Click to Approved Install: A Practical Approach to Affiliate CampaignsA useful installation campaign starts by asking what makes the promoted product relevant to the people seeing it. Answering that question helps publishers choose offers, create useful explanations and judge results beyond an